ICE

Your fast, powerful, & insightful YouTube SaaS solution.

It’s the platform you’ve been waiting for. Ready to take control?

What is ICE?

ICE is our proprietary YouTube SaaS tool that seamlessly consolidates data from Google Ads, Google Ad Manager, and YouTube into a single, intuitive platform.

Designed specifically for media companies and creators, ICE delivers the insights you need to succeed. From Google SaaS integration to cutting-edge data analytics features, it’s built for performance.

Ready to unlock comprehensive insights?

How does it work?

Integrate your data sources

ICE seamlessly connects with YouTube, Google Ads, and Google Ad Manager, consolidating your data into one unified dashboard.

Unlock and analyse key metrics

Gain access to advanced analytics and insights tailored to your business goals, from audience engagement to ad revenue.

Optimise your strategy

Use ICE's actionable insights to refine your distribution, paid media, and ad sales strategies.

Drive growth & revenue

Make data-driven decisions to enhance your YouTube channel's performance and profitability.

Trusted by leading brands.

Explore ICE

All of your data in one unified view.

Tired of navigating across multiple CMSs or channels? ICE solves that problem, bringing all of your data together into one place.

Network

Unlock visual insights for YoY network changes.

Whether aggregating individual channels or multiple CMSs, our Network model offers the perfect solution for senior management, providing a snapshot of performance against growth targets.

Audience

Deep dive into how audiences discover your content.

ICE’s Audience model makes it easier than ever to uncover detailed insights, identify similar audiences, measure campaign impact, and pinpoint your core 18-34 demographic distribution across channels.

Distribution

Go beyond YouTube Studio with custom visualisations and filters.

With visual publishing calendars and advanced QA features, ICE’s Distribution model breaks down the performance of every single video across all channels — a dream tool for channel managers.

Ad Sales

One platform that services AdOps, Sales and Finance teams.

Ad Sales provides comprehensive support for your revenue needs, including ad operations reporting, built-in revenue reconciliations, and key revenue insights for sales teams.

Paid Media

A paid media UI build for YouTube advertising campaigns.

Paid Media combines the power of Google Ads with YouTube, providing rich visual insights that make it possible to measure direct paid impact on organic performance.

Finance

Simplify revenue reconciliations and understand true profitability.

ICE’s Finance model accurately tracks revenue across multiple channels, providing powerful insights. In turn, teams can confidently optimise monetisation strategies and make data-driven decisions.